Facebook Application Archives - One9ninety - Social Media Marketing Agency Singapore

The latest visual trends can ensure your content is always relevant and compelling

Garance_O9N — Fri, 03 Feb 2017 04:00:50 +0000

We all know how important using the right visuals are in social media marketing. After all, image posts on Facebook sees 2.3x more engagement that other post types and Tweets with photos get 313% more engagement. To ensure your content is constantly compelling and attention-grabbing, you need to know about the latest visual trends. Shutterstock […]

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Facebook Sees 1.23 Billion Active Users Logging in Every Day in Q4

Garance_O9N — Thu, 02 Feb 2017 09:55:34 +0000

Facebook continues to be the world’s biggest social network, seeing 1.86 billion active users in Q4 2016, out of which, 1.23 billion logs in every day. This is 72 million more users than the previous quarter. While Instagram is not too far behind with 600 million users active on the platform. Display ads and paid […]

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24 Predictions for Social Media & Social Media Marketing in 2017

Garance_O9N — Wed, 28 Dec 2016 03:32:09 +0000

It’s the end of the year and this means New Year’s resolutions and prediction posts. What will happen to Snapchat? Will Instagram overtake Snapchat in 2017? Will Twitter continue to be relevant? Read SocialMediaToday’s Andrew’s Hutchinson social media predictions for 2017 here.

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Podcasts on Facebook?

Garance_O9N — Thu, 22 Dec 2016 03:32:20 +0000

Facebook recently announced that it will be rolling out Live Audio. A complement to its Facebook Live video streaming, it could bring audio-first content like podcasts to the News Feed, and provide a low-bandwidth real-time broadcasting options to publishers in low-connectivity areas. Read more here.

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5 Social Advertising Strategies To Outsmart Your Competition

Garance_O9N — Fri, 28 Oct 2016 03:00:44 +0000

If you aren’t targeting users whose interests include your direct competitors in your Facebook media buying, you’re doing it wrong. Get ahead of your competitors with these 5 advertising strategies! Read more here.

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How Facebook News Feed Works

Garance_O9N — Thu, 27 Oct 2016 08:30:16 +0000

Want to know how you can get your content to be seen by more people? Find out how and what Facebook chooses to show in a typical user’s news feed. Read more here.

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Skype…what? You can now text and video chat on the same time on Facebook Messenger!

Garance_O9N — Tue, 13 Sep 2016 04:14:28 +0000

On September 1st, Facebook introduced the instant video feature on its Messenger platform. The latest version of Messenger for iOS and Android now allows you to easily add visuals to your chats by simply tapping the new video icon located within your Messenger conversation threads. This action will activate your camera, allowing you to instantly […]

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Facebook Testing New Feature to Encourage Conversations

Garance_O9N — Sat, 10 Sep 2016 04:00:41 +0000

In Facebook’s latest effort to get users sharing and interacting more with friends, they are testing out a new “What friends are talking about” feature which highlights active conversations within their network. It is similar to Twitter’s “Trends” box which highlights trending hashtags and what your connections are discussing about. Read more here.

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Here are the most important social media metrics and why you should care

Garance_O9N — Thu, 18 Aug 2016 04:05:12 +0000

If your main objective of using social media is to make sales or collect leads, these are the metrics that really matter: Click-through rate Bounce rate and Social media shares. Find out why these social media metrics are important for you in achieving a positive ROI here.

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Facebook Promises Reduced Clickbait in News Feed

Garance_O9N — Thu, 18 Aug 2016 04:02:25 +0000

Facebook is making an update to News Feed ranking to further reduce clickbait headlines in the coming weeks. With this update, users will see fewer clickbait stories and more of the stories they want to see higher up their feeds. More here: https://newsroom.fb.com/news/2016/08/news-feed-fyi-further-reducing-clickbait-in-feed/

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Facebook is giving users a chance to relive the best parts of their birthday

Garance_O9N — Thu, 04 Aug 2016 02:24:36 +0000

Facebook is rolling out a new video tool that automatically creates a video the day after your birthday to highlight photos and messages from friends. You will see the video (the day after your birthday) at the top of your New Feed, where you can watch a preview of the 45-second clip. Facebook has also […]

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Facebook to roll out Instant Articles in Messenger

Garance_O9N — Wed, 27 Jul 2016 06:51:36 +0000

Facebook will make Instant Articles accessible on Messenger over the next few weeks, beginning with support for Android, followed by iOS. An Instant Article link loads up to ten times faster than a standard mobile web article and Facebook wants to ensure that everyone on Messenger could have the same great reading experience. Read more […]

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Facebook Messenger takes on Snapchat with ‘disappearing’ messages

Garance_O9N — Thu, 21 Jul 2016 09:36:15 +0000

The new feature on Facebook Messenger aptly called “Secret Conversations” to control the length of visibility of the message using the new “timer” option. The new feature is to be rolled out across Facebook by September. Discover what encrypted messages mean here.

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A Study on Facebook Sharing Habits by Generation

Garance_O9N — Thu, 30 Jun 2016 04:00:05 +0000

Unsure of what content your target audience likes to share on social? Fractl Agency recently conducted a study of more than 2,000 users to determine their sharing behaviours on Facebook. Find out the number of times and the types of content users share, and other interesting data from their research here.

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Facebook’s Introduces Topic-Specific News Feeds

Garance_O9N — Tue, 28 Jun 2016 04:00:22 +0000

Facebook is currently testing out a new version of the newsfeed: The Topics-based Feeds will allow users to pull up streams of posts based on their topics of interest. The default listings of the Topics Feeds will be based on the content users interact with most on Facebook but these feeds can easily be customised […]

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Facebook Enables Continuous Live Video Support and Geogating

Garance_O9N — Fri, 24 Jun 2016 04:00:35 +0000

Facebook will now allow non-stop, long-form broadcasting from Live Videos. Previously, only 90 minutes of Live Streams were allowed. You can now live stream a whole conference on the platform! However, there is currently no option that allow for video replay or rewind. Facebook also rolled out a new geogating feature to the Live API, […]

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