Linkedin & Facebook Campaigns
Paid Social Media Advertising for Microsoft Azure
Brief & Execution
Brief
Microsoft wanted to create and execute social media ads campaign to drive sign-ups to their Azure Stack Launch.
Execution
We bought ads on Linkedin targeting Business Decision Makers and Information Technology Decision Makers, C-suites.
Results
The campaign was supposed to run for 1 month but the event was fully subscribed after one week of starting the ads.
Reporting & Insights
Brief
Microsoft wanted to create and execute social media ads to drive sign-ups to their annual We Tech Care event, held in support of President’s Challenge.
Execution
We bought ads on Facebook through the Microsoft Singapore and College Connect pages targeting parents, tech professionals and students.
Results
The event was oversubscribed one week before registration closed.
